Ilaria Roche

Ilaria Roche

I’ve always loved learning new languages and exploring new cultures and after a number of spells both in the UK and France, in 1997 I left my native Italy and came to live in the UK permanently. Two years later I started working in school travel and have over the years worked in different roles within the industry. In 2005 I took over the organisation of music and concert tours and I have since visited most of the destinations we feature in our programme and a number of the venues we use.  
 
Working for a school travel company is different from working in “mainstream” travel. Youth groups book early and group leaders plan their trips meticulously over many months so you develop a relationship with your customers and get to know them over time. This personal bond is what makes the job so interesting and the reason why a large proportion of customers re-book every year. Besides, their passion for music, their enthusiasm and their excitement about taking their students to perform abroad are quite infectious! But undoubtedly what I enjoy the most is the knowledge that I am contributing, albeit in an indirect way, in creating very special memories for all the young performers who travel on our tours and in developing their love of music.  
 
Favourite City: My favourite city is Paris. I went there on my first school trip abroad and fell in love with it. The glorious buildings, the boulevards, the general air of grandeur made a huge impression on me; even the torrential rain during our trip on the Bateaux Mouches and our ramshackle hotel did nothing to dampen my enthusiasm. I went back to study there and then as an au pair and have been back several times over the years for work and pleasure. 
 
About me: I like words and enjoy reading most types of fiction. I love live performances and often attend productions at the Theatre Royal here in Brighton as well as a number of music concerts and festivals with 80’s pop music being one of my (rather embarrassing) guilty pleasures…
 
Job title: Head of Music Tours
Phone: 01273 265 267